5 Tips To Improve Your YouTube Marketing Strategy-Learn and Earn

When it comes to marketing yourself on YouTube, there is really only one golden rule you need to know—and yet, it’s the most difficult one for everyone to execute.

Volume. Wins. Ask any full-time YouTuber, social celebrity, successful blogger, or brand on YouTube and they will tell you that their viewership rose as
soon as they started increasing their volume. Now, there is a tipping point, and you can’t simply be publishing rubbish content and expect it to perform well. The perfect intersection is quality content but published on an extremely regular basis—but it’s the regularity that often gets glossed over.

The reason so many people struggle with this is because, well, consistency is hard work. But every successful content creator out there knows the value: when you publish content on a regular basis, you create a cadence with your audience.

They know when to look for your content, and start to make a habit of checking your channel on a weekly, daily, or sometimes even hourly basis. And it’s this cadence that you ultimately want. The more times they come back, the better.

That said, volume is the short answer. Here are five things you can do to drastically improve your YouTube marketing strategy.

1. Do Your Research

One of the most undervalued aspects of content marketing is getting a firm grasp of the landscape. Before you start publishing your own content, you should take some time to look around at who else is playing in your niche or market, and what they are doing to succeed.

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